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The Yugo: The Rise and Fall of the Worst Car in History
Free PDF The Yugo: The Rise and Fall of the Worst Car in History
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Audible Audiobook
Listening Length: 8 hours and 57 minutes
Program Type: Audiobook
Version: Unabridged
Publisher: Tantor Audio
Audible.com Release Date: March 4, 2010
Whispersync for Voice: Ready
Language: English, English
ASIN: B003B51JTM
Amazon Best Sellers Rank:
Aside from the Pontiac Aztec, there has been no recent car as ugly as the Yugo and certainly no car as horribly built, marketed and underwritten as the pitiful little auto from the former communist country (Mel Brooks once said of Yugoslavia when he was there making THE TWELVE CHAIRS: "You can't go anywhere-Tito has the car!") that hoped to cash in on the low-price sub-compact market here in the US and ended up with a car that challenges the Ford Edsel for the most ridiculed car ever. Vuic's book is one of those stories that, as you read it, you can see the disaster forming in the distance with no way to escape it or go around it-you just brace yourself for the impact. This car and the company that was formed to make it were perfect examples of Murphy's law: "if anything can go wrong, it will go wrong at the worst possible moment." A fascinating, sad yet funny book that would make a great movie.
This was as much about Malcomn Bricklin as it was about the Yugo. I have seen Bricklin cars here and there over the years and didn't give them much thought until reading this book. I'm old enough to remember when the Yugo came to the US and it was always a joke, but I could never understand why. My best friend's Dad bought one new and they drove it right into the ground (I think the got about 3-4 years out of it). It was definitely Spartan as far as cars went, but it was exactly what he wanted, a cheap car that he could drive for a year and then give to his kids as a first car. It was interesting to learn about the history of both Bricklin (why did people keep trusting that guy?) and Zastava. Growing up in Michigan I can remember all of the uproar about the Mackinaw Bridge accident as well. The book didn't mention it, but I believe they did finally rule it a suicide. Too bad they didn't announce it in the life of the Yugo.
I have a confession to make-I owned a Yugo. I had a regular small compact, and a guy at work was selling his daughter's used Yugo. I purchased it for $500.00 and used it to drive to work. It kept me from putting miles on my other car. It had a little over 39,000 miles on it. I drove it to and from work, and yes I was laughed at. The Yugoslavian made tires were bad, and the sheet metal they made this car of was thin and was rusting away when I was using it. It had a nice radio, but the engine noise was loud, so you had to turn the radio volume up to keep from hearing the engine. Also, when you took it to the mechanics, it cost a lot to fix.This is a book about American business and how a small car didn't meet the demands of the American market. This is quite good about the history of the car, and the American businessman Bricklin who tried to introduce it. It also revealed all the issues with the car, as I mentioned at the start. It was definitely a bad car for me, but I did put on 25,000 miles onto this car before I gave it away to the junkyard.I think the author did a good job of detailing the rise and fall of this car. As the movie stated,it was the latest in Serbo-Croatian technology. I thought this book was a good read about a failed car.
I'm not even sure how I came across this book, but I downloaded the sample to my Kindle on a whim, and was totally engrossed. I had to buy the whole book.Jason Vuic does an outstanding job of keeping information flowing, without being dry -- which is impressive, as I never would have thought the story of the Yugo would be so engaging. Although there's reasonable balance and tons of research, Vuic seems to have a difficult time maintaining neutrality toward Yugo founder Malcolm Bricklin. Given the mountain of information to substantiate the portrait Vuic paints, this is understandable, albeit, mildly disappointing.For book purchasers "by the pound", be aware that 35% of the pages are footnotes and substantiation. Though for the less-scholarly, that shouldn't be off-putting. The Yugo is as good a bathroom book as any other.NOTICE TO KINDLE PURCHASERS: The formatting is HORRIBLE! I'm not sure what they used to spit the text out in to Kindle format, but here's a paraphrased example of what I'm talking about:Normal text: "Malcolm Bricklin was solely responsible for potentially defrauding several investors."Kindle text: "Mal-colm Bricklin was sol ely respons- ible for potentially defr au ding several investors"All things considered, I thought it was a great book, and I was almost sad when I reached the end.
I read this to get a laugh. I once saw a Yugo with a temporary spare that looked like a bicycle tire and recently saw a Yugo on the side of a road. Who knows how long it had been there. Certainly it's unlikely anyone would steal it. Surprisingly, this turned out to be a comprehensive history of the American Yugo that was informative, interesting, and, of course, humorous. It's easily a five star story.
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